Services
Communication Strategy
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I develop communication strategies depending on your audiences, goals, ambitions and identity. Whether you have a campaign or need support with brand messaging, I can help construct a strategic communications plan that will help reach your objectives in a clear, yet creative and imaginative way.
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Content Writing
Tell your story with intentional content. Content sheds light on the colours and depth your narrative already has them; helping highlight its singularity to inspire your audience and strengthen your bond with them. By sharing all corners of your story, you also create opportunities of relationships with other like-minded initiatives and create well-rounded groundwork for the future.
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Examples of the content (long or short form) I offer are:
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Articles
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Blogs
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Social Media Posts
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Features
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Newsletters
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E-books
Copywriting
Copywriting helps your audience grasp your message swiftly and encourages them to engage with you. Carefully crafted with your tone of voice, style and ethos, I ground my copywriting in simplicity, creativity and in kindling emotional reactions with your readers.
Here are some examples of copy I can provide:
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Website Copy
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Landing Pages
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Social Media Ads
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Product Descriptions
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Taglines and Slogans
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Email Campaigns
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Scripts
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Editing
If you've written content yourself but find it beneficial to have someone from the outside to take another look, I can provide an additional run-through for grammar, spelling, flow and tone, and provide constructive feedback on your work. I also bring suggestions for the future which you can opt to apply yourself, or to work further on them with me.
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Story-building
In the first stages, it can be challenging to articulate your narrative and to find your tone of voice. Once these are found, they create a a sturdy home from which your story can flourish. In a session, we will discuss where you are standing at the moment, look at any previous efforts you've done on your story - from thorough research to a list of bulletpoints of ideas - and identify your needs. Based on the values, core message and objectives I extract from you, I will work on a proposition that puts words into your story:
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Personality
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Statement
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Mission and Vision
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Tone of Voice
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From there, I am happy to extend our collaboration into creating a content plan.
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